Sotic Mobile Applications

Mobile Applications

Mobile Variants and Apps

Sotic's Phone Apps and Mobile Variants (Mobile friendly websites) differ greatly from many out there, as rather than reinventing the wheel the majority of the content and navigation is managed and controlled directly by our clients, using the same tools as their current website. Customers can choose which news, images or video appears where and when. This approach reduces the number of tools staff need to update and manage across the full range of mobile platforms.

From the fans perspective they have direct access to fixtures, results, news, video, sponsor related content, live match updates and photo galleries from their phone. Fans are increasingly using mobile phones to view Internet content and this is going to become one of the most important methods of communication between a club/federation and its supporter base. To highlight this, statistics show that there are now four times as many mobile phones in the world as there are PCs.

Another major advantage in the approach taken by Sotic is that we are using the same data and content across all platforms which ensures the integrity of the information delivered, a critical requirement for sports clubs and federations. By continuing to centralise all content delivery via a content management system clients can choose where your content appears and when.

App v Variant

A mobile variant is generally the ideal solution for everyone who has a smart phone. As more people receive and read emails on their smart phone where they are being encouraged to click through to read more, make a purchase or enter a survey, it is imperative that the pages they are directed to are delivered in a completely mobile friendly way.

Mobile Variant websites also afford clients the opportunity to generate additional revenue from sponsorship deals or partnerships with existing sponsors. Sotic are able to design specific sponsors logos (which may not be utilised on the main site) into each page of a mobile variant.

Sotic has also delivered a number of top rated mobile applications across a wide range of platforms including iPhone, Android, Nokia, Samsung Bada, Blackberry and soon to launch on Microsoft Windows 7.

An App is for more often appropriate for those businesses that need to position their brand or product. However, it is important to remember that the Mobile Variant will be available and easily accessed on all mobile operating systems.

Sotic are able to produce both variant and App depending on the requirements of the client.

Examples of clients who use Sotic-produced mobile products include:

Apps (across multiple mobile platforms)

Mobile friendly websites

Ski Club of Great Britain

Ireland Rugby Football Union

Ireland Rugby Football Union

RaboDirect Pro12

Premiership Rugby

Harlequins Rugby Union

Leicester Tigers

For more information or to arrange a demonstration, please contact the Sotic Marketing team on +44 (0)207 691 2450 or email

More information

Contact Us

Head Office
1-3 Canfield Place, London NW6 3BT

Sussex Office
6 Oak Passage Chambers,
Hastings TN34 3EH

Cardiff Office
James William House,
9 Museum Place, Cardiff CF10 3BD

Tel: +44 (0) 20 7691 2450
Fax: +44 (0) 870 991 7469

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